Digital branding refers to your brands identity in the online world. Instead of cramming a brand designed for the offline world into your online presence and hoping for the best, we work from scratch to create a brand identity that will flourish online, with branded materials that display perfectly. We tie in all of your social media accounts, your website, blog and your online ad campaigns, so that it is uniformed and easily recognisable by anyone on the web.
We research your industry and study the main players in your market. We consider what they're doing, what's working and what isn't and how you can do better.
Using our extensive research we can now discuss a clear project strategy. We outline the main objectives of your brand and existing areas that require improvement.
Time to bring everything together, brainstorm ideas between ourselves and come up with a concept we believe will work for you. Think of this stage as a "rough draft".
Wahoo, the fun part! Once you've signed off on a concept it's time to get to work. We'll start creating your new digital brand that fits you and your customers perfectly.
Time to double, triple and quadruple check that every aspect of your new digital branding works on all online platforms seamlessly, with no bugs or glitches.